Shopify + Hydrogen developer for high-performing storefronts.
I build and migrate Shopify stores to Hydrogen, focusing on speed, DX, and measurable revenue impact.
What I specialize in
Headless storefronts deployed on Shopify's edge
GraphQL-first commerce data layer
Custom sections, templates & theme builds
Page building, A/B testing & localization
Custom apps, extensions & API integrations
Featured Case Study
Liquid → Hydrogen migration for a multi-million-dollar DTC brand
Led the full migration of a heavily customized Shopify Liquid storefront to Hydrogen on Oxygen — transforming a performance-constrained theme into a scalable headless commerce platform.
- Full storefront rebuild — 100+ products migrated
- Replaced theme app integrations with API-driven solutions
- Introduced headless CMS for page building, A/B testing & localization
- Enabled expansion to 20+ international markets
- Scaled to 30k+ concurrent users on multi-million-dollar sales days

Services
Hydrogen Migration & Development
Full migration from Liquid to Hydrogen, or greenfield Hydrogen builds. Performance-first, headless storefronts built for scale.
- Liquid → Hydrogen migration
- Greenfield Hydrogen storefronts
- Storefront API integration
- Performance & Core Web Vitals
Platform Migration
Move your store to Shopify from WooCommerce, Magento, BigCommerce, or custom platforms.
- Data & product migration
- SEO parity & redirects
- Theme setup & config
Storefront Customization
Custom sections, theme tweaks, and conversion-focused changes to your existing Shopify store.
- Custom Liquid sections
- UX & conversion improvements
- Third-party integrations
How I Work
A clear process from audit to launch
Discovery & Audit
I review your current storefront, identify performance bottlenecks, and align on goals — whether that's a migration, rebuild, or targeted improvements.
Architecture & Strategy
I plan the technical approach — stack decisions, data layer, CMS integration, third-party replacements — so there are no surprises mid-build.
Build & Integrate
I develop the storefront end-to-end — Hydrogen components, Storefront API, CMS, analytics — with performance baked into every decision.
Launch & Scale
Full QA, cutover, and post-launch monitoring. I stick around to iterate, optimize, and make sure your store performs under real traffic.